"Pura Vida is at the forefront of a great trend in the food service business. Not only does the company provide innovative, socially-responsible products, but they are highly desirable by our students. Pura Vida has also proven to be a great company to collaborate with in helping us develop programs to reach out to social-justice minded students across campus. Today, students can go anywhere for coffee, but with the appeal of Pura Vida's commitment to children in under developed countries, we have a clear differentiator. And our sales reflect that."
– Ted Lancette, General Manager, Loyola University Chicago, Aramark Corporation

"Pura Vida gave me access to their entire line of products. There are no "licensed" products that they would not let me sell on campus. These guys have a great line of complimentary products, and I have total access to them. I've had countless students personally thank me for making the change. They really like the Fair Trade, they really like the mission of Pura Vida, and the taste and quality are excellent. We've nearly doubled our daily coffee sales with Pura Vida."
– Doug Fore, General Manager, Azusa Pacific University

"Pura Vida offers a fresh new approach to providing a student-supported, Fair Trade concept coffee program for self-operated campuses. I was extremely impressed with the timeliness with which their entire executive team responded to our ideas and input. I have worked with a number of coffee companies over the years and the Pura Vida Team is the best."
– Thomas Searls, Retail Operations Manager, University of Iowa

"There apparently has been a rumor spreading around the town of Middletown that we have the best coffee in town...not just on campus. Thanks Pura Vida!"
– Jarrett Mucci, Assistant Food Service Director, Wesleyan University, Aramark Corporation

"I am looking forward to yet another successful year with Pura Vida. With all your awesome support it should be an easy task. It has been exciting to me to see Pura Vida grow so quickly, with great professionalism, and never forgetting your mission. Kudos!"
– Rick Stromire, General Manager, Evergreen State College, Bon Appetit Management Co.

"Pura Vida Coffee is about real, 100% commitment, Fair Trade coffee. They are responsive, reliable, and passionate about supporting my Fair Trade efforts here on campus. Our students respond well to Pura Vida's authentic commitment to Fair Trade coffee and helping at-risk kids in coffee-growing countries."
– Maureen King, Director of Dining Services, Vassar College, Aramark Corporation